When first returning to the US after living in Mexico for 6 years I was ready to put my new skills to use so I decided to start a catering company. Over the past several years of learning more about internet marketing, search engine optimization and other useful online avenues to generate leads for my business, I realized how much work it would be to own a successful business. Not only that, but I was also part owner and on-site manager of a small resort on the Yucatan, Peninsula. We had a beautiful thatched roof dining palapa with a reputation for some of the best food within a 100 kilometer range.